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Auntie Jemima’s Brand Faces Reaction Over New Name

Auntie Jemima’s new name, Pearl Processing Organization, has confronted kickback online from clients for sounding more like a “rock mining organization” or “a James Bond bad guy.”

A few clients said that they would blacklist the organization altogether.”Sadly I could never remember it and will most likely go to Log Lodge,” one individual composed.

“They truly changed the name of Auntie Jemima syrup to Pearl Processing Organization?! Like they truly couldn’t imagine a preferable name over that?! I’m staying with Mrs. Butterworth’s from this point forward bc she was thicc and rich, likewise doesn’t have a numb nuts name,” someone else remarked.

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