Anheuser Busch President Concedes the Bud Light Brand Won’t Ever Recuperate: “We’ll Most Likely Piece It”
Chief of InBev’s American Tasks Alex Joseph Barron says the Bud Light brand will probably “never recuperate.” “It’s a spoiled name now,” Barron let us know in an elite meeting, “Think AirTran. It didn’t make any difference what they did, they would constantly be ValuJet. A name that conjures a timeless delay in the Everglades.” …